How Canva Grows
Specification
Company
Date
Feb 08, 2023
Description
Canva’s journey from its early days in 2006 when co-founder Melanie Perkins identified the need for a simpler, online design tool. By starting small with a niche focus on school yearbooks, they built a product that evolved into a global design platform, now valued at $26 billion, leveraging product-led growth and community engagement.
Topic
Canva
Product Growth
User Acquisition
Content Creation
Scalability
Design Tools
